Growing your online presence is no easy job -- especially for small
and midsize business that are often lacking the brand awareness and
resources of their much larger counterparts. Fortunately, now, more than
ever there are a plethora of tools to help newly-minted entrepreneurs
build their brand quickly and cheaply.
Here are five to help jumpstart your online-community presence.
1. Buffer to post content. Content
sharing is one of the easiest way to grow and nurture your community.
Yet, with more and more social platforms popping up online, content
sharing can be time consuming, as each has its own style and messaging.
Enter Buffer. This tool is a great way to streamline your posting and
schedule on multiple platforms, making sure you’re talking to everyone
where it counts. Plus, it’s a great way to keep your communications
going on the weekend, a time when many users are interested in sharing
online content.
2. LaunchCrew to launch campaigns. When
launch day comes, startups need to get the word out to as many people
to have the most impact and increase the probability of being heard in
crowded industries. Often this entails getting your current followers to
share with their friends, family and connections. LaunchCrew will help
you do just that. It lets you cast a much wider net, practically
doubling or tripling your impact. But how? By asking your audience for
their credentials to be able to post on their behalf on the day of your
launch. Or for any major campaign. You’ll get that initial boost you’ve
always dreamed of -- the one you really need these days to break out of
the pack from the very start.
For further help on your business contact business coach Kenneth Matthew on 08062179543
3. Unbounce to create landing pages. Landing
pages are now a must-have design choice to boost your online special
operations. By customizing these towards a targeted audience, along with
specific and relatable calls to action, it makes them way more
efficient at achieving higher click-through rates. Unbounce allows you
to create landing pages incredibly fast, with no technical skills
required, making it easy not only to build but also to A/B test and
implement the best results.
4. Click to Tweet to foster sharing. It’s
ok to ask people to share. But the simpler it is, the more people
you’ll get to do so. By giving out a simple, pre-composed click-to-tweet
URL for your audience to tweet in seconds, you’ll find that your
potential for virality is drastically increased.
5. Mention to monitor and react. Once
people start talking about you, the best way to continue growing is to
detect these mentions and to reply to every one of them. By doing so, it
fosters a lot of motivation for them to talk and mention even more
about you, creating a network of trusted brand advocates. By having
alerts based on keywords -- like the name of your company, your products
or your competitors -- mention allows you to stay in the know and react
in seconds by connecting your social accounts directly to the app.
With these five tools, you’ll find yourself developing and
maintaining a clear brand voice in no time. And it’s then that you’ll
start to see your online presence heating up.
No comments:
Post a Comment